WTM

Every World Travel Market (WTM) lives up to the show's reputation as the defining exhibition for the travel industry.

WTM Latin America - Leading Global Event For The Travel Industry Platform

WTM Latin America is the B2B event that promotes Latin America to the world and providing great business opportunities with quality contacts and content.

WTM Latin America takes place in Sao Paulo and is the place to do business. It's where worldwide buyers and sellers from the Leisure, MICE and Business Travel sectors of the travel industry come together for three days of business, networking and education. WTM Latin America attracts about 9,000 senior executives and generates about US$374 million of new business. Taking place in Sao Paulo, Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. Maore than 8,000 unique visitors attend the event to network, negotiate and discover the latest industry news. World Travel Market Latin America, the leading global event for the Latin American travel industry – is the three day must-attend business-to-business (B2B) event which brings the world to Latin America and promotes Latin America to the world.

WTM is the world's largest industry event focused on efforts to make the industry more responsible and sustainable

WTM Latin America is an annual business to business exhibition for travel industry professionals. Suppliers of travel and tourism products showcase the latest developments in the travel industry. WTM Latin America brings together the largest global industry gathering of destinations, tour operators, hotels, airlines, technology and online travel services under one roof and covers a diverse range of sectors within the travel and tourism industry. Latin America Sao Paulo world travel market WTM - World Travel Market Latin America is an annual business to business exhibition for travel industry professionals. Suppliers of travel and tourism products showcase the latest developments in the travel industry. WTM Latin America brings together the largest global industry gathering of destinations tour operators’ hotels airlines technology and online travel services under one roof and covers a diverse range of sectors within the travel and tourism industry. WTM Latin America attracts over 6000 influential visitors and 1000 exhibiting companies during the three-day event to network negotiate.

Launched in 2012, the World Travel Market Latin America is a 3-day B2B travel event, which attracts over 6,000 visitors and 700 exhibitors for networking opportunities, showcasing services, negotiations, and discovering new products. This year, the WTM Latin America venue is the Expo Centre in São Paulo, Brazil with a programme content full of various travel-related topics led by the most influential speakers. WTM Latin America is the three day must-attend business-to-business (B2B) event which brings the world to Latin America and promotes Latin America to the world. Through its industry networks, unrivalled global reach, WTM Latin America creates personal and business opportunities, providing customers with quality contacts, content and communities.

Why you should be visiting WTM Latin America…

If you’re thinking of attending WTM Latin America you’re in good company; every year over 8,000 travel trade professionals converge on São Paulo for three days of networking, negotiations and new product discovery.

It is a unique opportunity for the whole global travel trade to meet, network, negotiate and conduct business.

The show continues to attract the key players from the industry to attend to benefit from both a region focuses and global scope, the expertise and experience of the WTM portfolio and the access to suppliers and potential business.

Key reasons to attend…

Make new contacts and meet the people you need to meet – they’re helping you to meet the right people.

WTM is a global business-to-business exhibition.

Save time – you can view the whole range of travel industry sectors under one roof in just three days.

Stay ahead of the game – attend free seminars delivered by top experts that analyze the latest market data & trends, provoke debate and discuss real-life case studies to give you inspiration for developing your business.

Locate with ease the latest in travel technology and business travel – by visiting the dedicated areas within WTM Latin America.

Take advantage of additional benefits

- if you’re a senior buyer with direct purchasing responsibility you may qualify to become a member of the WTM Buyers Club and benefit from special networking opportunities.

Why WTM Latin America?
  • The leading global event for the Latin American travel industry
  • WTM Latin America attracts more than 10,000 travel professionals from all over the world
  • Attendance growth of 2,6% in visitors and 2,9% in media
  • Key international and regional decision makers and budget holders attend, 51% of visitors have direct purchasing responsibility.
  • The ideal opportunity to showcase new products, reach new markets and develop existing contacts.
  • 1,000 qualified WTM Buyers’ Club members attend the event. These buyers have a strict pre-qualification process to ensure exhibitors are meeting the key decision makers for direct purchasing.
  • Their hugely popular speed networking events match you with the buyers you’ll want to meet.
Why exhibit at WTM Latin America?

They bring the travel industry together annually in Latin America, so that destinations, hotels, tour operators, airlines, event services suppliers, travel tech suppliers and destination & travel management companies can find regional and international buyers.

WTM Latin America provides an unmissable opportunity to showcase your products to potential and existing clients, focusing on Leisure, MICE and Business Travel, WTM Latin America is the event where the travel industry meets to negotiate and conclude business deals reinforcing the position of Latin America in the global travel and tourism industry.

The main players in the tourism market in Latin America and the world, such as destinations, hotel chains, tour operators and many others, visit the event.

World Travel Market is the three day must-attend business-to-business event which brings the world to Latin America and promotes Latin America to the world. Through its industry networks, unrivaled global reach, it creates personal and business opportunities, providing customers with quality contacts, content and communities. WTM Latin America attracts a global audience to meet and shape the direction of the travel industry. Over three days, 8,000 influential visitors and 600 exhibiting companies attend to network, negotiate and discover the latest industry news. Either to get more customers, quality contacts, inform yourself with new found content or to continue growing in the community, your brands needs to be here. Having all sorts of business deals generated for all types of tourists’ sections, it is great to generate new leads. More than 1,500 buyers attend on a regular basis and network with the key decision makers.Staged annually in the economic powerhouse of São Paulo, World Travel Market Latin America provides the perfect platform for the travel industry to meet in a professional setting. This vibrant event offers visitors the opportunity to discover the world under one roof, network and learn from industry renowned speakers.

What is the Objective of the WTM Latin America Event?

At the WTM Latin America event, you’ll be given a unique opportunity to showcase your brand in front of potential clients from the world of leisure and business travel. This is the only event in Latin America, where the travel industry experts can negotiate business deals with serious buyers.

Some of the main objectives of the WTM Latin America event include making new contacts, staying ahead of the game by attending free seminars held by top data analysts, and taking advantage of the latest news in business travel technology. This is the only event you need to connect with the right people, products, and services to inspire your business ideas.

Who Should Attend the WTM Latin America Event?

The exclusive WTM Latin America event will gather travel professionals from all over the world to showcase their products and brand. Those involved in the travel industry, such as hotels, airlines, destinations, event services, tour operators, travel tech suppliers, and travel managers can find many regional and international buyers at the WTM Latin America to do business with.

World Travel Market Latin America will be located at the Expo Center Norte in Sao Paulo, Brazil.

WTM Latin America 2019 is simply a stage where numerous notable solutions and products could be put on show. These will be about Hospitality, Travel, Travel Industry, Holiday and Tourism.

World Travel Market Latin America is an annual Trade Show.

This year’s annual meeting in Sao Paulo will be expected to get more than 8500 attendees.

This fair is considered one of the main trade fairs in the continent due to its strategic impact and the high attendance of wholesalers.

WTM Latin America is organized by a high-precision online appointment system and with the Business to Business (B2B) modality.

World Travel Market delivers the leading global events for the travel industry. One of six shows in the WTM portfolio, 2019 will be the seventh edition of their Latin America show bringing their global event and expertise to this region.

Through their industry networks and unrivalled global reach, WTM Latin America creates personal and business opportunities, providing customers with quality contacts, content and communities.

Taking place in Sao Paulo Brazil, this business-to-business (B2B) show attracts a global audience to meet and shape the direction of the travel industry. Over three days, 8,000 influential visitors and 600 exhibiting companies attend to network, negotiate and discover the latest industry news.

This vibrant event offers visitors the opportunity to discover the world under one roof, network and learn from industry renowned speakers.

60 suppliers and 60 buyers will connect and create business relationships over three days at the leading event for the Latin American travel industry.

The main global event in the travel sector in Latin America, the conference took place in São Paulo and welcomed 600 exhibitors from over 50 countries.

Latin America has emerged as a hugely important region for hospitality. What's clear is that as the Latam region continues to grow and become more complex, simple-to-use and reliable business intelligence solutions are must-have technology moving forward.

WTM Latin America, is a major event for the travel industry visited by more than 15,000 influential executives. In 2014, around $341 million of business was closed at the event between 1,300 exhibitors and 900 buyers.

The variety of exhibitors present an excellent opportunity to stay in touch with the current trends in the travel business.

Trade shows provide a platform for hoteliers to participate in face-to-face marketing events, generate leads, sales, create business opportunities and advertise their product and services.

It becomes important for independent hotels to attend WTM for keeping up with the changing industry trends and learning the best practices that will help in boosting their business.

They are looking forward to meeting you to highlight their new packages and services. It is also a great opportunity to create a network with professional exhibitors and key decision makers, as well as to develop new and existing relationships and to increase brand awareness.

WTM Latin America is the most international B2B event in the travel and tourism sector in Latin America. The event promotes Latin America to the world and brings the world to Latin America, creating business opportunities, content and quality contacts. The Hosted Buyers programme of WTM Latin America offers the chance for prominent buyers from the tourist industry to attend the event as VIPs, where the only thing that matters is doing great business.

Requirements for participating in the Hosted Buyers Programme:

  • Buying authority
  • An internet in Latin American and / or global products and / or destinations
  • An annual budget that is consolidated in various categories (flights, hotels, transport, etc.)
  • Transaction volume in various categories (flights, hotels, transport, etc.)

All registered buyers are analyzed to verify criteria such as their interest in Latin American products and other continents, the purchasing decision power, the size and representativeness of the company in their country (annual turnover), the potential of the current market for business and investments, and other aspects.

The show is open to travel and tourism industry professionals - there are specific badges for publishers, journalists, photographers, broadcasters and bloggers / influencers -, government authorities and buyers - only those buyers who meet the program's criteria will be issued with a WTM Buyers' Club badge.

The World Travel Market and any other international (or national) tourism fair are a unique opportunity.

Increasingly, the world in general and especially tourism opens and incorporates the participation of travel

WTM Latin America's identity is also complemented by Speed Networking Sessions, a successful event that facilitates contact between buyers and exhibitors in a short space of time, and by WTM Buyers' Club, a business club for top industry executives.

The Corporate Tourism program is also strongly present in this edition, once again with the exclusive but expanded area, which allows it to receive more activities from industry partners.

The event already has several confirmed national and international destinations, as well as its private sector partners, lodging facilities, tour operators, airlines, car rental companies, among other sectors.

Repeating successful activations for 2019, WTM Latin America maintains the International Pavilion, a space that gives opportunity to small and medium sized private companies from various destinations to be part of the event.

The World Travel Market Latin America is the most international event for the Travel and Tourism sector in Latin America. It's a must-see B2B event that promotes Latin America to the world and brings the world to Latin America, providing great business opportunities with quality contacts and content.

World Travel Market Latin America is the three-day must-attend business-to-business (B2B) event that brings the world to Latin America to the world by creating personal and business chances that provide their customers with quality contacts, content and communities.

Why visit?

Is the perfect place to do business and the one that offer more international suppliers, education and insight into the industry than any other event in Latin America?

World Travel Market is once again, the leading global event for the Latin American travel industry. This show is a must attend for the whole Latin American Community and those who want to expand their business towards this region. This is the ideal spot to create personal and business opportunities that provides your business to grow.

Either to get more customers, quality contacts, inform yourself with newfound content or to continue growing in the community, your brands needs to be here. Having all sorts of business deals generated for all types of tourists’ sections, it is great to generate new leads. More than 1,500 buyers attend on a regular basis and network with the key decision makers.

"The world will meet at WTM Latin America, with the event playing a crucial role in facilitating more travel and tourism business for the region and in-turn helping to create a new infrastructure for the travel industry.

World Travel Market Latin America, Director, Lawrence Reinisch said: " World Travel Market Latin America has further strengthened its international Hosted Buyer Programme for its second edition, by providing an increased focus to buyers of Latin-American product.

During the meeting, Lawrence Reinisch, Exhibition Director for WTM Latin America, announced the conferences that have been programmed for the three days of the fair.

"One of the new features of WTM Latin America this year was My Event, an online platform for networking and scheduling meetings, along with other functions, in order to optimize the time in the pavilion and make the visit more focused on business," says Reinisch.

The WTM Latin America event programme continues to offer important industry trends and relevant knowledge. And alongside the many business meetings that take place over the three days, the event programme remains one of the main highlights of the year's show.

This B2B event brings professionals from around the world to showcase your brand and products, and to do business. Important buyers of the sector attend the event to prospect products with exhibitors. They will be focused on discussing business opportunities, networking with exhibitors and signing contracts.

Every year, the event receives almost 8,500 participants from the world travel and tourism sector. More than 6,500 of these participants are visitors (buyers) and the press, while the rest attend the 700 exhibiting companies.

WTM Latin America is the largest event for the Latin American travel industry, last year it generated US$ 341 million through deals signed during the event or as a result of the event. It offers exhibitors and visitors a series of valuable opportunities to do business and network with travel service providers, travel companies and worldwide destinations.

More than 60 new exhibitors signed up for WTM Latin America, the event will see 1,300 exhibitors on the exhibition floor. The official tourist office of Spain, Colombia and The Istanbul Chamber of Commerce are some of the new exhibitors this year, sharing space with Brand USA, the Tourism Board of Mexico, the Ministry of Tourism of Ecuador, Tourism New Zealand and Tourism Australia.

Other destinations such as Chile, Argentina, Israel, Mexico, Peru, Bahamas, Uruguay, Turkey and Switzerland and hotel chains such as Hilton, Melia and Iberostar also will be present at the event.

An extensive programme of conferences and events has been put together in association with top organizations such as ICCA, MIP, EMBRATUR, PhocusWright, UNWTO (World Tourism Organization), Euromonitor International, TripAdvisor and Google.

Responsible Tourism Lectures and seminars, mediated by specialists within the field will also be a highlight at the event. Along with many events organized specially for networking over the three days such as WTM Latin America Speed Networking and Meet the Media.

On the first day of WTM Latin America, a travel industry research expert specializing in the Latin American Market, will speech about Brazilian traveler behavior in the context of global tourism.

On the second day of the event, a company specializing in growing revenue and productivity and will give a session on increasing productivity in times of a crisis. This session will also be repeated on the final day of the event.

Finally, the last day of the event, will feature two conferences on event management and corporate travel, both organized by ALAGEV (Latin American Association of Event Managers and Corporate Travel), the association also responsible for the Corporate Tourism area on the WTM Latin America Show floor.

World Travel Market Latin America now attracts 9,000 unique senior executives. The event generates US$ 370 million of new business. Taking place in Sao Paulo Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. More than 5,900 unique visitors attend the event to network, negotiate and discover the latest industry news.

Why exhibit?

The fair will provide you with a unique chance to meet, network and conduct new business with more than 15,000 international travel professionals.

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